BAYLY PR is a dynamic, values-led agency specialising in the whole communication and brand representation scope.

Our people =
our north star

People first, always. We create a culture of freedom, trust, and acceptance, working as a united team. When our team thrives, our clients do too. Oh, and we never lose our sense of humour.

Hey! WYD next decade? X

We're long term thinkers. We operate with a foresight that spans generations, ensuring our decisions today foster enduring relationships for years to come.

No BS!

We deliver clear, ego-free information about our process. With loyalty, integrity, and accountability, we own our successes and our mistakes, embracing every part of the journey (even the down-right silly).

Big FDE

We bring that First Day Energy (FDE) to every single day. We explore each day and each opportunity with an open mind, fostering curiosity, enthusiasm, and a question-led approach. Every day is a chance to learn and grow.

Eyes on our own paper

We don't get sidetracked by comparison, noise, or what other agencies are doing. Every brand, business and brief is different — so we focus on what's right for this moment, this client, and this strategy. Clarity over chaos. Depth over distraction.

Founded in 2021, BPR is one of Queensland’s most exciting emerging communications agencies, priding ourselves on exceptional relationships, and tailoring packages to the needs of small businesses, to grow alongside them on their brand journey.

We work flexibly with our clients to deliver bespoke and objective-driven results, reach communications objectives, secure media coverage, develop influencer relationships and generate ongoing brand awareness for your unique requirements.

We are a boutique agency, meaning you will work directly with the Founder & Director of BPR, and experience a fully integrated suite of services. With a diverse range of generations in our team, we are always at the forefront of emerging markets and industry trends, ready to leverage opportunities for your clients across many areas of visibility. It’s all about making some noise, and lightening your load while we’re at it.

You’ve mastered your craft. Let us master your reputation.

What services we offer

Struggling to figure out TikTok vs Twitter? And what the heck is Meta?! We’ve been in the social media game for a long time. Whether you’re after content curation, community management, a stand alone strategy or just a little bit of advice on where to start, we can do it all. Our Social Media services include:

- Organic Social Media Strategy
- Organic Social Media Management
- Community Management
- Asset Development
- Aesthetic Consultation
- Social Media Collaborations + Giveaways
- TikTok Management
- Emerging Markets + New Media Consultation
- Social Growth Consultation + Execution
It takes two to tango, and often, brands and businesses are stronger together to meet mutually beneficial goals. Our team are available to assist across a suite of partnership & brand alignment opportunities, including:

- Brand Alignment
- Brand Partnerships
- Collaborations
- Cross Promotions
- Agreement Negotiations
- Collaboration Agreements
- Deliverable Tracking
- Sponsorship Agreements
- Post Sponsorship Reporting
- Sampling
Have a personal brand you want to get out into the world? Want to position yourself as a Key Opinion Leader or tastemaker in a certain market? Maybe you’re looking to gain some strategic partnerships and collaborations, but need help negotiating. Join the BPR Talent Division and let us help through:

- Strategy
- Consultancy & advice
- Partnerships & alignments management
- Ambassadorships
- Personal brand direction
- Proactive paid partnership pitching
- Management of reactive opps
- Contract negotiation
- Reality TV casting opportunities
- Rate setting and negotiation
We know the digital space can be overwhelming, but we can develop organic content and strategies to assist in bolstering your digital presence. Services include:

- EDM management
- EDM consultation
- Organic database growth consultation + strategy
- Website copywriting

Have you got a story to tell? Let us tell it. PR is our bread and butter - we have a little black book of contacts and we’re not afraid to use it. Whatever your goal, we can recommend a comprehensive PR strategy, and execute it to boot. Our PR services include:

- Press Office
- PR Strategy
- Media Relations
- Events, Experiences + Activations
- KOL Seeding & Sampling
- Press Days
- Product Placement
- Business Story Placement
- Founder Profiling
- Sample Management
There’s no denying the polarising nature of influencers, whichever way you look at it. Influencers can offer a fresh perspective and bring in new audiences. Let us handle the relationships, negotiations and deliverables. You just sit back and watch the action. Our Influencer Engagement services include:

- End-to-end Influencer Engagement and Campaigns
- Influencer Events
- Influencer Strategy
- Deliverable Tracking
- Contract and Budget Negotiations
- Celebrity and KOL Dressing
- Coterie Development
Move over Charles, we all know that content is King. If you're struggling to keep up with the demand of your businesses content requirements, we can ease the burden with our content services:

- Copywriting
- Collateral Development
- Shoot Production & Management
- Campaign Production
- UGC Creation
- Design Consultation + Support
- Copy Editing
- Annual Reports
Our team can provide expert advice and guidance to help you improve your brand image and performance. We’ll identify opportunities for brand growth, and help you overcome challenges that have been holding the brand back, through services including:

- Campaign Development
- Sales Strategy
- Emerging Markets Strategy
- Wholesaling Pitching
- Industry Engagement
- Sponsorship Management
- Art Direction
- Brand Consultation & Positioning
- Brand Messaging
- Competitor Analysis

Our Clients

These are some of the people we’ve been lucky enough to work with - or they might argue it’s the other way around.